Tribune Broadcasting Wins 19 PromaxBDA Local Station Promotion and Marketing Awards

Tribune Broadcasting Wins 19 PromaxBDA Local Station Promotion and Marketing Awards

Las Vegas, June 28, 2017– Tribune Broadcasting’s station based, in-house creative teams were honored today at the Promax Station Summit Conference in Las Vegas. Tribune’s stations were awarded 9 Gold and 10 Silver PromaxBDA Local Station Summit Awards.

The PromaxBDA Local Station Summit Awards honor outstanding achievement in local broadcast marketing and promotion — the multi-platform campaigns, promos and social media innovations that build loyal viewership and create the local television brands.
All Tribune Broadcasting production and design work was done entirely in-house.

“It is an honor for the work of Tribune Broadcasting’s stations to be recognized by Promax among the best marketers in the industry, and I am incredibly proud of the award-winning work our stations have produced,” said Marshall Hites, SVP Marketing and Creative Services.
The following are Tribune Broadcasting’s award wins:

Promax Gold:

General Branding/News Station Image (DMA 50+)
WGNO – “God Bless Louisiana Football”

General Branding/Image Campaign (DMA 26-50)
Tribune Creative West – Morning Dose Image Campaign

Program Promotional Campaign
WPIX- “Two Teams One Station – New York’s Home for Baseball”

Entertainment Program Spot
WGN- Man of the People Launch

Information Graphics: News
Tribune Creative West – Morning Dose Info Graphics

Marketing Video/Presentation
WPIX – PIX11 News Marketing Internal Presentation

Off Air Design
WPIX- Goldberg’s Totally 80’s Rubik’s Cube

Best Use of Design
WSFL- 4th of July ID

PSA Campaign
Tribune Creative West – Black History Month Vignettes

Promax Silver Awards

General Branding/Image Campaign (DMA 26-50)
FOX 61- Expect More Brand Launch

Total Package Design: Station On Air
Tribune Creative West – Morning Dose Package

Sports Program Spot (Not Live)
WGN- Cubs 70th Season

Off Air Design
WGN- Man of the People

App or Website Promotion: Video Based
KTVI – Everywhere I Go

WGN- White Sox Launch

Best Use of Design
KFOR- Moving 4Ward

Best Voice Over Performance
WGNO – “God Bless Louisiana Football”

Behind the Scenes Promotion: Long/Short Format
WPIX- The Call Featuring PIX11’s Byron Miranda

Something for Nothing
KTLA- 5 Reasons to Watch (The Little Prince)

Tribune Media Company (NYSE: TRCO) is home to a diverse portfolio of television and digital properties driven by quality news, entertainment and sports programming. Tribune Media is comprised of Tribune Broadcasting’s 42 owned or operated local television stations reaching approximately 50 million households, national entertainment cable network WGN America, whose reach is more than 77 million households, and a variety of digital applications and websites commanding 54 million monthly unique visitors online. Tribune Media also includes Chicago’s WGN-AM and the national multicast networks Antenna TV and THIS TV. Additionally, the Company owns and manages a significant number of real estate properties across the U.S. and holds a variety of investments, including a 31% interest in Television Food Network, G.P., which operates Food Network and Cooking Channel. For more information please

Jessica Bellucci
VP, Communications
Tribune Broadcasting
office: 212-210-2626